This course introduces students to the principles, tools and best practices of business intelligence and data visualization to enable the analysis of business data to improve decisions and performance. The course provides students with hands-on experience using appropriate software to create visual displays of quantitative data - in reports, graphs, charts, maps, stories and dashboards -- to facilitate communication of actionable insights for managerial decision-making.

This course introduces students to the principles, tools and best practices of business intelligence and data visualization to enable the analysis of business data to improve decisions and performance. The course provides students with hands-on experience using appropriate software to create visual displays of quantitative data - in reports, graphs, charts, maps, stories and dashboards -- to facilitate communication of actionable insights for managerial decision-making.

This upper-division course in supply chain management aims to educate students about the knowledge and skills to strategically manage an organization's purchasing and sourcing activities. Students will learn how to systematically and effectively approach complicated purchasing and sourcing management problems through a mixture of lectures, case analyses and discussions, and in-class games.

This upper-division course in supply chain management aims to educate students about the knowledge and skills to strategically manage an organization's purchasing and sourcing activities. Students will learn how to systematically and effectively approach complicated purchasing and sourcing management problems through a mixture of lectures, case analyses and discussions, and in-class games.

The application of psychology, sociology, and anthropology to marketing. Includes such topics as consumer decision process, communications, interpersonal behavior, innovation.

The application of psychology, sociology, and anthropology to marketing. Includes such topics as consumer decision process, communications, interpersonal behavior, innovation.

The application of psychology, sociology, and anthropology to marketing. Includes such topics as consumer decision process, communications, interpersonal behavior, innovation.

The application of psychology, sociology, and anthropology to marketing. Includes such topics as consumer decision process, communications, interpersonal behavior, innovation.

The application of psychology, sociology, and anthropology to marketing. Includes such topics as consumer decision process, communications, interpersonal behavior, innovation.

The course examines digital marketing strategy, implementation and executional considerations for brands and provides a detailed understanding of all digital channels and platforms to drive firm sales. Participants will complete the course with a comprehensive knowledge of and experience with how to develop an integrated digital marketing strategy, from formulation to implementation.