Sports Enterprise Management

Instructor:
Zackary R. Edens
485
Credits:
3.0
001
Building:
Business and Economics Bldg
Room:
Rm.165
Semester:
Fall 2023
Start Date:
End Date:
Name:
Sports Enterprise Management
Requisites:

Prereq: MGT 301 and one of MGT 320 or MGT 410.

Class Type:
LEC
3:30 pm
6:00 pm
Days:
W
Note:
Upper-division Management majors. Students who have previously taken MGT 390 subtitled "Sports Management" will not be permitted to take MGT 485.

This course focuses on the unique demands of the sports business landscape and how managers must adapt to them, including the diverse challenges of managing stakeholder groups, players, fans, sponsors, employees, event venues, and governing bodies who each impact the sports industry in different ways. Students will analyze and assess strategies for dealing with those challenges, better preparing them to lead and manage in the industry.

This course focuses on the unique demands of the sports business landscape and how managers must adapt to them, including the diverse challenges of managing stakeholder groups, players, fans, sponsors, employees, event venues, and governing bodies who each impact the sports industry in different ways. Students will analyze and assess strategies for dealing with those challenges, better preparing them to lead and manage in the industry.

MGT