Instructor:
Michael Donald Johnston
422
Credits:
3.0
001
Building:
Business and Economics Bldg
Room:
Rm.291
Semester:
Spring 2025
Start Date:
End Date:
Name:
Sales Management
Requisites:
Prereq: MKT 300 and admission to the Undergraduate Sales Certificate or marketing majors only.
Class Type:
LEC
9:30 am
10:45 am
Days:
MW
Note:
Upper-division Marketing majors and Sales Certificate students only.
Examines responsibilities, challenges, and potential rewards that are inherent in the role of managing a sales force. Topics include recruitment, selection, training, motivation, performance appraisal, territory allocation, leadership, and ethical dimensions.
Examines responsibilities, challenges, and potential rewards that are inherent in the role of managing a sales force. Topics include recruitment, selection, training, motivation, performance appraisal, territory allocation, leadership, and ethical dimensions.
MKT