Ag Product Marketing And Sales

Instructor:
Holly F Wiemers
320
Credits:
3.0
001
Building:
Charles E Barnhart
Room:
Rm.227
Semester:
Spring 2023
Start Date:
End Date:
Name:
Ag Product Marketing And Sales
Requisites:

Prereq: AEC 305.

Class Type:
LEC
9:30 am
10:45 am
Days:
TR

This course examines marketing activities within the U.S. food system. Sector performance is considered as well as the competitive behavior of firms within various agricultural market channels. Firm level marketing principles, methods, and strategies are considered, with a special focus on developing effective sales programs for agricultural products.

This course examines marketing activities within the U.S. food system. Sector performance is considered as well as the competitive behavior of firms within various agricultural market channels. Firm level marketing principles, methods, and strategies are considered, with a special focus on developing effective sales programs for agricultural products.

AEC