Animators refer to a deviation from a cartoon character's model sheet or original design as "off model." I've adopted the term to speak about brand and identity guidelines with students. The hilarious website, Cake Wrecks has provided this perfect, local example of "off model" content in the wild.
I'm always on the lookout for artifacts of graphic design. For example, I just ran across a catalog of Presstype materials from the early 80's. I've never produced any design work outside of a digital world - so it's a great way to appreciate just how much work went into the projects produced by my predecessors.
You can imagine that I was pretty excited when a friend of mine passed this little booklet along to me after his trip to UK surplus: "FACTS about the University of Kentucky."
Marketing agencies, Archrival and Axis of Awesome both specializing in youth and university markets recently completed a survey of students on 24 college campuses nationwide about their use of QR codes. I'm not terribly surprised at what they've found (indifference) - but I'd like to go one step further: